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Introducing Artificial Intelligence

Introducing Artificial Intelligence (eBook)

A Graphic Guide

Henry Brighton

Howard Selina

A unique graphic guide to the fascinating developments in AI and their philosophical implications.




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ISBN: 9781785780097

Price: 4.99 GBP

Pages: 176

Publication date: 03/09/2015

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Series: Graphic Guides

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How to Win a Roman Chariot Race

How to Win a Roman Chariot Race (eBook)

Lives, Legends and Treasures from the Ancient World

Jane Hood

Who first thought of atoms? How much can you learn about archaeology from an oil lamp? Who came up with the theory of the ‘wandering womb’?

Oxford Classicist Jane Hood delves into the history, culture, literature, mythology and philosophy of ancient Greece, Rome and Egypt, using her expert eye to unearth unexpected gems, glittering fragments and quotable nuggets from a lost world.

From ancient cosmetics to the earliest known computer, from the deciphering of ancient languages to the amazing things the Romans did with concrete, this is the essential miscellany for all curious minds, whether you learned the Classics at school or not.



Jane Hood is an expert in Classical languages, literature and philosophy, having held positions in Ancient Philosophy at the University of Oxford and in Ancient Medicine at the Wellcome Institute.


Any adults who were fans of Horrible Histories in their youths, or now, will certainly delight in the selection of grisly, grim and shocking stories within.All About History

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ISBN: 9781848319479

Price: 5.82 GBP

Pages: 288

Publication date: 03/09/2015

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The Heart of the Matter

The Heart of the Matter (eBook)

How Papworth Hospital transformed modern heart and lung care

Peter Pugh

Papworth Hospital in Cambridgeshire, founded in 1916 to tackle the great killer disease of tuberculosis, is famous for carrying out the UK’s first heart transplant operation in 1979. It followed this up not only with many other heart transplants but also with the UK’s first heart and lung operation in 1984 and the world’s first heart, lung and liver transplant in 1986.

With unique access to Papworth’s archives, historian Peter Pugh here tells the story of this ground-breaking hospital for the first time. Alongside the background to that first UK heart transplant – and the ethical controversies that surrounded it – Pugh explores the opposition to heart operations in general, Papworth's difficulties dealing with NHS authorities especially over funding, and the discussions for over 50 years as to whether the hospital should move alongside Addenbrooke's hospital in Cambridge.

As an insight into the history of medicine and surgery in the UK, as well as a story literally of life and death, The Heart of the Matter will be compelling reading.



Peter Pugh was educated at Oundle and Cambridge, where he read History. He has written more than 50 official histories, including The Magic of a Name, a three-volume history of Rolls-Royce. He lives in Cambridge and Norfolk.


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ISBN: 9781848319431

Price: 10.82 GBP

Pages: 304

Publication date: 17/09/2015

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Rolls-Royce: The Magic of a Name

Rolls-Royce: The Magic of a Name (eBook)

The First Forty Years of Britain’s Most Prestigious Company, 1904-1944

Peter Pugh

The acclaimed history of the birth and growth of Britain’s most famous luxury brand.




A thoroughly British and thoroughly cheering story.Sir Geoffrey Owen, Sunday Telegraph
Magic – a massive amount of informationFlight Magazine
So well researched and writtenMotorsport

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ISBN: 9781848319257

Price: 6.66 GBP

Pages: 320

Publication date: 01/10/2015

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13.8

13.8 (eBook)

The Quest to Find the True Age of the Universe and the Theory of Everything

John Gribbin

The 20th century gave us two great theories of physics: the general theory of relativity, which describes the behaviour of things on a very large scale, including the entire Universe; and quantum theory, which describes the behaviour of things on a very small scale, the sub-atomic world. The refusal of the Universe to reveal an equation that combines these two great ideas has caused some people to doubt our whole understanding of physics.

In this landmark new book, popular science master John Gribbin tells the dramatic story of the quest that has led us to discover the true age of the Universe (13.8 billion years) and the stars (just a little bit younger). This discovery, Gribbin argues, is one of humankind’s greatest achievements and shows us that physics is on the right track to finding the ‘Theory of Everything’.

13.8 provides an eye-opening look at this cutting-edge area of modern cosmology and physics, and tells the compelling story of what modern science has achieved – and what it can still achieve.



John Gribbin’s numerous bestselling books include In Search of Schrödinger's Cat, Science: A History and The Universe: A Biography. He is a Visiting Fellow at the University of Sussex and is a Fellow of the Royal Society of Literature, and was described as ‘one of the finest and most prolific writers of popular science around’ by the Spectator.


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ISBN: 9781848319196

Price: 9.99 GBP

Pages: 352

Publication date: 01/10/2015

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So, You Think You're Clever?

So, You Think You're Clever? (eBook)

Taking on The Oxford and Cambridge Questions

John Farndon

From the ever-curious mind that brought you the bestselling Do You Think You’re Clever? comes a brand-new trip to the far reaches of the intellectual universe, courtesy of even more notoriously provocative Oxbridge interview questions.

How would you poison someone without the police finding out? (Medicine, Cambridge)
What makes a strong woman? (Theology, Oxford)
Instead of politicians, why don’t we let the managers of IKEA run the country? (Social and Political Sciences, Cambridge)
How do you organise a successful revolution? (History, Oxford)

Whether you’re interested in going to Oxbridge or just want to give your brain a workout, join polymath John Farndon on another exhilarating journey through the twists and turns of thought, and explore just what it means to be genuinely clever – rather than just smart.



John Farndon is the author of numerous bestsellers on science, ideas and the natural environment, as well as being a playwright, composer and poet.

He has been shortlisted a record five times for the Royal Society Junior Science Book Prize. Do You Think You’re Clever? was shortlisted for the Society of Authors Education Award. Canada’s Globe and Mail named his Atlas of Oceans as a 2011 top ten science book. He is currently writing The Omnipaedia for Square Peg.


The book itself is an enormous contribution to knowledge and so interspersed with compelling narratives […] that it should shoot to the top of any Oxonian Christmas Book List.Richard LofthouseOxford Today
[This makes it] a great gift book […] and it will certainly be one I'll be giving to a few people.Brian CleggNow Appearing blog

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ISBN: 9781785780783

Price: 5.82 GBP

Pages: 240

Publication date: 05/11/2015

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The Sceptical Gardener

The Sceptical Gardener (eBook)

The Thinking Person’s Guide to Good Gardening

Ken Thompson

How are birds linked to house prices?

How can a gardener improve the

flavour of their vegetables?

Do wildflowers really thrive in poor soil?

In this collection of articles from The Telegraph, biologist and gardening columnist Ken Thompson takes a scientific look at some of the greater – and lesser – questions faced by gardeners everywhere in a bid to sort the genuine wisdom from the hokum.

What is the ideal temperature for a compost heap? What do bees do that improves strawberries? Why are gardeners in literature always such dummies? This is an expert’s gardening miscellany, aimed at making you not necessarily a better gardener, but probably a far more thoughtful one.



Ken Thompson was for twenty years a lecturer in the Department of Animal and Plant Sciences at the University of Sheffield. He writes regularly on gardening for the Daily Telegraph. His previous book, Where Do Camels Belong? (Profile, 2014), was described as ‘lively and punchy’ by the Sunday Times.


A delight … if you have simply had enough of people refusing to take gardening seriously, I suggest you buy The Sceptical GardenerThe Spectator
Packed with good, common-sense gardening advice gleaned from years of tending his own patch, it's also very funnyWaitrose Weekend

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ISBN: 9781848319349

Price: 8.32 GBP

Pages: 304

Publication date: 05/11/2015

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How to Sound Cultured

How to Sound Cultured (eBook)

Master The 250 Names That Intellectuals Love To Drop Into Conversation

Hubert Van Den Bergh

Thomas W. Hodgkinson

'Damn, all my cheating secrets revealed. In book form' Stephen Fry

Which philosopher had the maddest hairstyle? Which novelist drank 50 cups of black coffee every day? What on earth did Simone de Beauvoir see in Jean-Paul Sartre?

How to Sound Cultured offers a wry and yet profoundly useful look inside the mirrored palaces of high culture. Covering such inscrutable characters as Heidegger, Montaigne, Kahlo and Lévi-Strauss (apparently not just a designer of jeans), inscrutable polymaths Thomas W. Hodgkinson and Hubert van den Bergh – the author of the acclaimed How to Sound Clever – have done the hard work of sorting the cultural wheat from the chaff.

Read this book and you’ll never again mistake Rimbaud for Rambo or Georg Lukacs for George Lucas, you’ll know precisely when to drop Foucault’s name into a conversation and how to pronounce ‘Borgesian’, and you’ll learn many more essential pointers for the intellectual life.



Hubert van den Bergh is the author of How to Sound Clever (Bloomsbury, 2010). He has written for The Daily Telegraph and The Guardian and appeared on Vanessa Feltz’s BBC Radio 2 show.

Thomas W. Hodgkinson is the author of the novel Memoirs of a Stalker (Silvertail, 2015). He writes regularly for The Spectator and the Daily Mail, and is a contributing editor at The Week.


Damn, all my cheating secrets revealed. In book formStephen Fry
This admirable book is a wholly welcome antidote to the semi-demi-literacy of the 21st century. Go out and buy it!Colin Dexter on How to Sound Clever
Terrific. With almost miraculous concision, they combine biographical information and often quite bracing judgments with jokes, some great quotations and lots of arresting little facts.Daily Mail

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ISBN: 9781848319318

Price: 8.32 GBP

Pages: 288

Publication date: 05/11/2015

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How Many Moons Does the Earth Have?

How Many Moons Does the Earth Have? (eBook)

The Ultimate Science Quiz Book

Brian Clegg

Why did Uuq become Fl?
Why is the sky blue? Why is the sky black?
What is spaghettification?

There’s a problem with the typical quiz. It always features far too much sport, 1980s pop and celebrity gossip – and not nearly enough science.

How Many Moons Does the Earth Have? is the ultimate solution. Test your knowledge to the limit with a sizzling collection of brain-stretching, science-based questions in two eight-round quizzes.

Turn the page to get the answer immediately – and as each answer page explores the subject in more depth, this the only quiz that’s just as entertaining to read from beginning to end as it is to play competitively.

Where was the Big Bang? What links the elephant Tusko and Timothy Leary? What is the significance of 6EQUJ5? Science explainer extraordinaire Brian Clegg tells all…



Science writer Brian Clegg studied physics at Cambridge and specialises in making the strangest aspects of the universe accessible to the general reader. He is editor of popularscience.co.uk and a Fellow of the Royal Society of Arts. His previous books include Inflight Science, The Universe Inside You and Science for Life.


A fascinating readBBC Focus
An enjoyable challenge. Even the most science-literate may well be left scratching their heads!How it Works
Whether you're a quiz aficionado or prefer to sit down to read by yourself, this book is great to dip in and out of and maybe you'll learn a little something along the way.Chemistry World
Brian Clegg has written this distinctly addictive book for anyone who has wondered why there were not more science questions in the local pub quiz.Laboratory News

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ISBN: 9781848319295

Price: 4.16 GBP

Pages: 240

Publication date: 05/11/2015

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Allum's Antiques Almanac 2016

Allum's Antiques Almanac 2016 (eBook)

An Annual Compendium of Stories and Facts From the World of Art and Antiques

Marc Allum

From BBC Antiques Roadshow specialist and author Marc Allum comes the second instalment of his annual almanac, revealing the current news, tall tales and tasty titbits from the year in art, antiques and collectables:

What do London Bridge and a £40,000 corkscrew have in common?

Which famous pop star depicted by Andy Warhol realised £51.6 million at a recent auction?

How much did Oliver Cromwell’s coffin plate sell for, and what happened to his famous wart?

Which Hollywood film led to the recovery of a Hungarian avant garde masterpiece?

What would a collector pay for the real Batmobile?

Why did a tiny portrait of Mozart – only four centimetres high – sell for £218,500?

Answers to these and many other fascinating questions make this the essential guide this autumn for all ardent fans of art, antiques and collectables.



Marc Allum is a freelance art and antiques writer, broadcaster, consultant and lecturer based in Wiltshire. He has been a miscellaneous specialist on the BBC’s Antiques Roadshow since 1998. He writes regularly for magazines, has contributed to numerous books and is the author of Allum's Antiques Almanac 2015 (Icon, 2014) and The Collector's Cabinet (Icon, 2015).


The essential guide for all ardent fans of art, antiques and collectables.Antiques Diary

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ISBN: 9781848319363

Price: 10.82 GBP

Pages: 288

Publication date: 05/11/2015

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Mindfulness

Mindfulness (eBook)

Your step-by-step guide to a happier life

Tessa Watt

Mindfulness is the popular practice that helps you to appreciate your life, and to live with more joy and less stress.

By bringing mindfulness into everyday actions – by listening to your body, becoming more aware of what’s happening in the present moment and letting go of negativity – you can reduce stress and anxiety, focus better at work, find your own source of calm and discover genuine contentment.

Mindfulness introduces you to new techniques with straightforward advice, case studies and lots of practical exercises for newcomers to get their teeth into right away. It also gives a sense of the depth of mindfulness practice for those who wish to take it further.



Tessa Watt is a mindfulness teacher and consultant and a founding director of Slow Down London in the UK. She is the author of Mindful London and is part of the Mindfulness Initiative, supporting the All-Party Parliamentary Group for Mindfulness at Westminster.


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ISBN: 9781848319554

Price: 4.16 GBP

Pages: 240

Publication date: 24/12/2015

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I, Superorganism

I, Superorganism (Paperback)

Learning to love your inner ecosystem

Jon Turney

Every human body carries a secret cargo: a huge population of microorganisms living in the mouth, on the skin, in the gut. They help digest our food. They make essential vitamins. They break down toxins and metabolise drugs. They exert an invisible influence on our hormones, our immune systems, perhaps even our brains.

This is the human microbiome – a living, shifting system of previously unimagined importance and complexity.

In this first book-length account of this new realm of human biology, award-winning science writer Jon Turney explores the microbiome in detail, charting its birth and development, investigating how it works, and assessing its many implications for our health, including its potential to shed new light on conditions such as bowel diseases, cancer, allergies and asthma. He considers the potential impacts of our modern disinfectant and antibiotic obsessions, and ponders a future of designer microbiomes and mood-altering probiotics.

This book will make you think again about your relationship with your body, your habits – even your sense of who and what you are – as it reveals what it means to be a 21st century superorganism.



Jon Turney is a science writer and former features editor of the Times Higher Education Supplement. He has taught at Imperial College and was head of the Department of Science and Technology Studies at UCL. He was popular science editor at Penguin Press and is the author, among much else, of The Rough Guide to the Future (Rough Guides, 2010) and Lovelock and Gaia (Icon, 2003), and editor of A Quark for Mister Mark: 101 Poems about Science (Faber, 2000).


I, Superorganism will surprise you and then surprise you again. It seems our body could not be more different than we could imagine.– Shortlisted for the Royal Society of Biology Book Award
'Written in an engaging and exciting style that encourages readers to view their bodies, their superorganisms, in a new light'.Chemistry World

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ISBN: 9781785780240

Price: 8.99 GBP

Pages: 320

Publication date: 24/12/2015

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Get Your Inbox Down to Zero – 15-COPY COUNTERPACK

Get Your Inbox Down to Zero – 15-COPY COUNTERPACK - cover coming soon

Get Your Inbox Down to Zero – 15-COPY COUNTERPACK (Paperback)

Graham Allcott

Is your inbox overloaded? Feel like your email is controlling your life?

You need the ninja way of email management!

In this short ebook, an edited extract from Graham Allcott’s acclaimed How to be a Productivity Ninja, you’ll learn the simple skills to get your inbox down to zero – and keep it there, day after day.

Following Allcott’s straightforward advice, anyone – from a student to a Chief Executive – can keep on top of their messages and feel in command, calm and up to date. You’ll learn to be ruthless, to separate thinking from doing, and how to make your email inbox work for you – and not the other way around!



Graham Allcott is the author of How to be a Productivity Ninja, How to be a Knowledge Ninja and Introducing Productivity. He is the founder of Think Productive, one of the world’s leading productivity training companies, whose diverse list of clients include eBay, the British Library and the Bill and Melinda Gates Foundation.


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ISBN: 9781785780868

Price: 39.80 GBP

Pages:

Publication date: 24/12/2015

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Series: Productivity Ninja

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UK and rest of the world

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The Persuaders

The Persuaders (eBook)

The hidden industry that wants to change your mind

James Garvey

'A work of engaging pop philosophy and accessible social science [and] a boisterous dissection of the forces jellifying our minds' Sunday Times

Includes brand new material covering the US election and Brexit

Every day, many people will try to change your mind, but they won’t reason with you. Instead, you’ll be nudged, anchored, incentivised and manipulated in barely noticeable ways. It’s a profound shift in the way we interact with one another. 

Philosopher James Garvey explores the hidden story of persuasion and the men and women in the business of changing our minds. From the covert PR used to start the first Gulf War to the neuromarketing of products to appeal to our unconscious minds, he reveals the dark arts practised by professional persuaders.

How did we end up with a world where beliefs are mass-produced by lobbyists and PR firms? Could Google or Facebook swing elections? Are new kinds of persuasion making us less likely to live happy, decent lives in an open, peaceful world?
Is it too late, or can we learn to listen to reason again? The Persuaders is a call to think again about how we think now.



James Garvey works for the Royal Institute of Philosophy and edits The Philosophers’ Magazine. He is the author of a number of books, including The Story of Philosophy (with Jeremy Stangroom) and The Ethics of Climate Change. He has written for the Guardian, The Times Literary Supplement, the Huffington Post, the New Statesman, and the Times Higher Education Supplement, does voluntary work for Thames Reach and Crisis, teaches jiu jitsu, and is an enthusiastic cyclist. James was born in California, grew up in West Virginia and he now lives on a canal boat in London, UK.


‘The author worries, rightly, that in losing the ability to argue and question intelligently we become more susceptible to the subtle and unseen skills of powerful persuaders.’Financial Times

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ISBN: 9781848316980

Price: 8.32 GBP

Pages: 288

Publication date: 04/02/2016

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We Have a Deal

We Have a Deal (eBook)

How to Negotiate with Intelligence, Flexibility and Power

Natalie Reynolds

SHORTLISTED FOR 'BEST COMMUTER READ', CMI MANAGEMENT BOOK OF THE YEAR 2017


How do you ask for a promotion, deliver tough news to clients, or secure investment for your new business?

The answer is negotiation. It is the most important skill you can develop to get what you want in business and life. No matter how much experience you’ve got, We Have a Deal can help you to improve your negotiation skill – developing an awareness of your habits and abilities, recognising what’s really going on in a deal, and building a flexible approach that is confident and appropriate to each situation.

Negotiation expert Natalie Reynolds moves beyond the old-fashioned rules of deal making to explore why people react the way they do in certain situations and how can we use that knowledge to get a good deal. Her five-step DEALS method has helped individuals and organisations to excel at all kinds of negotiation, from clinching a pay rise to resolving disputes, from developing partnerships to shaking hands on multi-million dollar deals.

We Have a Deal will help you to overcome obstacles, work with different personalities and in varied cultures, and develop an intelligent and flexible approach will empower you to get the best deal, every time.



Natalie Reynolds is the CEO of leading global negotiation firm advantageSPRING, where she and her team train large corporations, government departments and organisations such as the UN and the Clinton Foundation. She has published articles in the Guardian, Financial Times and Huffington Post, and is working with the Stylist and Psychologies on live events and an online course. She lives in Harpenden, Hertfordshire.


Smart, concise and pragmatic. We Have a Deal represents the accessible new school of negotiation expertise, enabling you to succeed in today's world.Bella Vuillermoz, Director, Sky
Whether a CEO or a stay-at-home parent, this book provides the insight and tools you need to be confident, overcome resistance and get the deal you need.Linda Babcock, co-author of Women Don't Ask
Reynolds' book is a valuable tool, taking a complex issue and plotting it in a confident and easy to follow structure.Emerald Street
Dynamic, engaging and chatty, with valuable techniques to work with.Ruth Sacks, CMI Management Book Awards Category Chair
Packed with sensible, uncomplicated explanations and advice.Ray Davis, CMI Management Book Awards Category Judge
Natalie's advice is always smart, concise and pragmatic. We Have a Deal represents the accessible new school of negotiation expertise, enabling you to succeed in today's world.Bella VuillermozDirector, Sky
We Have a Deal acts as a rallying cry to all women that they can and should speak up and ask for what they want.Linda BabcockCarnegie Mellon University, co-author of Women Don't Ask

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ISBN: 9781785780332

Price: 5.82 GBP

Pages: 320

Publication date: 03/03/2016

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Positive Psychology

Positive Psychology (eBook)

A Toolkit for Happiness, Purpose and Well-being

Bridget Grenville-Cleave

Positive Psychology will help you to look on the bright side and to find your place in the world around you.

With expert encouragement and guidance, you will set out your own positive psychology project to discover your strengths, overcome negative attitudes, focus on what gives you purpose, and take control of your life choices.

From savouring positive emotions to building better relationships and developing resilience, you will gain the tools to boost your mental and physical well-being and to find fulfilment in everyday life. This is the perfect concise start to making your life better.



Bridget Grenville-Cleave is a qualified positive psychologist and a founder member of the International Positive Psychology Association. She specializes in applying positive psychology through training, consulting and coaching.


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ISBN: 9781848319578

Price: 4.16 GBP

Pages: 288

Publication date: 03/03/2016

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Adrift

Adrift (eBook)

A Secret Life of London’s Waterways

Helen Babbs

Journeying along London’s waterways on a canal boat called Pike, Helen Babbs puts down roots for two weeks at a time before moving on. From Walthamstow Marsh in the east to Uxbridge in the west, she explores the landscape in all its guises: marshland, wasteland, city centre and suburb.

From deep winter to late autumn, Babbs explores the people, politics, history and wildlife of the canals and rivers, to reveal an intimate and unusual portrait of London – and of life.



Helen Babbs is a writer and journalist. Her work has been published by the BBC, Guardian, Telegraph, New Statesman and Time Out, among others. Helen's first book – My Garden, the City and Me, about urban nature and the glory of growing things – was published in 2011 and nominated for two garden writing awards.


Adrift is an engaging introduction to living on a narrow boat, held together with atmospheric descriptions of reconnecting with life's simple pleasures … It is at its best when capturing the transition from a life on land to a life on board, as well as mapping the evolving relationship between urban building developments and the canal's ecology.Times Literary Supplement
Babbs is an excellent nature writer, evoking the lives and emotions tied to the water. CharmingSteven CooperWaterstones Events Manager, The Bookseller
A compelling exploration of river livingHomes and Gardens
One of the best waterways books for decadesWaterways World
A treat … Babbs's effortless prose is tight and lyrical, moseying along at a calm, steady pace, but there are moments both barbed and cutting … A serious and fascinating bookHackney Citizen
Chapter after chapter of utterly captivating proseCaught by the River
Waterways writing at its finest: the breathtaking, boat-eulogising Adrift.@TheBookBarge

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ISBN: 9781848319219

Price: 10.82 GBP

Pages: 336

Publication date: 03/03/2016

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The 50 Most Influential Britons of the Past 100 Years

The 50 Most Influential Britons of the Past 100 Years (eBook)

Peter Pugh

Peter Pugh presents his selection of – not the best, fastest, most successful or richest – but the 50 most influential British men and women of the modern world – for good or ill.

Pugh discusses and ranks the influence of scientists and inventors such as Francis Crick, John Logie Baird and Alan Turing; lawmakers and leaders like prime ministers Attlee, Churchill and Thatcher; entrepreneurs including James Dyson, Mary Quant and Terence Conran; and cultural icons like J.K. Rowling, who, in the words of Lisa Simpson no less, ‘turned a generation of kids onto reading’.

One of the most influential Britons in Pugh’s book achieved influence by saying nothing for over 60 years, and the top three places are held by an economist, a scientist and a civil servant …

In what amounts to a whistle-stop tour through recent British history, this undoubtedly contentious and wholly enjoyable book will spark countless debates across our sceptred isle.



Peter Pugh is a businessperson and company historian who has written more than 50 company histories on businesses from Rolls-Royce to Iceland. He is also the author of Introducing Thatcherism and Introducing Keynes, and lives by the sea in north Norfolk, and in Cambridge.


A light-hearted whizz through the last century in snapshots of the nation's high minds and leading characters.Daily Mail

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ISBN: 9781785780356

Price: 5.82 GBP

Pages: 304

Publication date: 03/03/2016

Category:

Series: The 50 Greatest

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Sensation

Sensation (Paperback)

The New Science of Physical Intelligence

Thalma Lobel

In Sensation, leading psychologist Thalma Lobel takes us on a
trip around the senses, revealing the amazing extent to which our external
environment profoundly shapes our thoughts, emotions and decisions about everything
from the people we like to the way we work.

She reveals how holding something warm can make us friendlier;
how we perceive people as nicer if we know they like sweet foods; how we
unconsciously equate height with power, weight with importance, cleanliness
with morality. Drawing on evidence from her own studies and those of other
leading researchers, Lobel reveals the psychology behind these remarkable findings for the first time to a general readership.

She looks in particular at how abstract and physical concepts
are linked in the brain, and asks: how can we use this information to our
advantage? The answer: we can change people’s perceptions of us, disarm aggressive
negotiators, boost our creativity and much more, all by
harnessing the untapped power of our physical intelligence.



Thalma Lobel is an internationally recognised psychologist, a member of the Executive Board of Tel Aviv University and director of the child development center there. She has also been a visiting scholar at Harvard, Tufts, UC San Diego, and NYU. She appears frequently on television and radio.


Thalma Lobel … has written an intriguing, sometimes funny, sometimes rather alarming overview of just how much we are influenced by what our senses tell us.Sunday Times
An intriguing look at how our sensory perceptions affect our language and ability to understand abstract concepts but can also sway judgment. Shelve alongside Malcolm Gladwell, Dan Ariely and others in the pop-psych realm.Kirkus
Thalma's research is among the most innovative in psychology. Her lively, thoughtful book will reframe our view of how our minds work and how we become who we are.Dan Ariely, author of Predictably Irrational
Sensation is a delightful collection of the most interesting ideas, experiments, and anecdotes from the world of psychology today. A terrific read if you're interested in why some people fall in love, some fall afoul of the law, and others fall prey to clever marketing ploys.Adam Alter, New York Times bestselling author of Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave and Assistant Professor of Marketing and Psychology, New York University’s Stern School of Business
Professor Lobel draws on rigorous science and makes it accessible, interesting, and actionable. By raising our awareness of the influence the external environment has on us, this wonderful book can help us live more fully, more sensually.Tal Ben-Shahar, author of Happier and Choose the Life You Want

ABOUT THIS BOOK

about this book

ISBN: 9781848318335

Price: 8.99 GBP

Pages: 288

Publication date: 02/04/2016

Category:

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UK and rest of the world

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Find the nearest independent to you.

USA

Canada

Australia and New Zealand

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eBook

We Have a Deal – FREE SAMPLER

We Have a Deal – FREE SAMPLER (eBook)

How to Negotiate With Intelligence, Flexibility and Power

Natalie Reynolds

THIS IS A FREE EBOOK SAMPLER. IT INCLUDES THE FIRST 30 PAGES
OF THE FULL BOOK. If you would like to purchase Natalie Reynolds’ We Have a Deal in full, you can do so
with all good ebook retailers. 

In this sampler,
you’ll develop an understanding of why negotiation matters, types of
negotiation, and key mistakes to watch out for when making deals.

We Have a Deal goes beyond negotiation theory, exploring the
unwritten rules of deal-making and influencing. Not only will you master the
practical skills of negotiating like a pro, you’ll also develop an appreciation
of why it matters, and why others react the way they do in certain negotiating
situations. From developing a flexible approach, to overcoming obstructive
behaviour and other obstacles, this book will help you to understand the
underlying motivations and get the best out of every deal.

If you enjoy this free sampler, why not check out the
complete book and master the skills of negotiation?



Natalie Reynolds is the founder of advantageSPRING, where she works with global companies to develop internal negotiation capability through coaching and training, and to design and execute negotiation strategies. In addition to her core training, she runs hugely a popular gender workshop, ‘Is Negotiation a Man’s Game?’, and has published articles in the Guardian and the Huffington Post.


ABOUT THIS BOOK

about this book

ISBN: 9781785781506

Price:

Pages: 42

Publication date: 07/04/2016

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